Digital Marketing Roadmap
Our Digital Marketing Roadmaps provide your team with a full strategy. We help you identify your goals and target audiences, we audit digital accounts and past campaigns, and we develop a strategy for your team to execute.
Utilizing past data, current business goals, and future projections, a Digital Marketing Roadmap is the ultimate marketing plan.
What To Expect
It starts with a discovery meeting to learn about your business and establish goals. Then we audit your digital accounts and past efforts, create a plan, and schedule a strategy session to present the project. You walk away with a full plan.
We begin with the end in mind. What do we want our marketing efforts to accomplish? We will ask your team some questions and help clarify specific goals and key performance indicators.
Identify Target Audience
Next, we use our intuition and the data available to identify our target audience. Then we'll outline the best ways to reach them.
Audit Past Results
For step three, we'll audit your past campaigns, your tracking, and your ad accounts. It's imperative that we understand what has and hasn't worked in the past before building a plan for the future.
Finally, we develop a plan. Think of this as your prototypical marketing plan, where every campaign and every platform is tied to a specific goal.
Each platform has different levels of scalability. We will look at our objectives, our audiences, our target keywords, and more to determine a recommended budget.
Create Timeline + Present Plan
Lastly, we build out a timeline. This may change over time, but we need to get a timeline on paper to keep everyone on track. After this step is complete, we'll package it all up and get with your team to present our work!
What our clients say...
"Jordan has been on it since day one. He moves quick, is responsive, communicative, easy to work with, and delivers the goods! We’ve really enjoyed working with him."
Kent Lapp, Founder & CEO, AmishCo
A FEW OF OUR CLIENTS